地铁广告大屏，成为当代新型“社死神器”？（朗读版）｜E0621

▍原文

From birthday wishes and dating profiles to résumés, personalized advertisements have been popping up on lightboxes in metro stations in Guangzhou.

"Personalized advertisements not only bring a sense of novelty to people's daily commutes but provide a platform for self-expression," said Li Jing, a marketing manager.

Thanks to its down-to-earth, life-oriented approach, the personalized service has received positive feedback from the market, and the lightboxes have been dubbed as "E-people Screens".

▍语言点

1. personalized advertisement 个性化广告
2. dating profile 相亲资料
· profile n. 人物简介，概述
3. pop up (突然地) 出现，冒出来
4. a sense of novelty 新鲜感
· novelty n. 新颖，新奇
5. commute /kəˈmjuːt/ n. 通勤路程
6. self-expression 自我表达，自我展现
7. positive feedback 积极的，正面的反馈
· negative feedback 消极的，负面的反馈
8. be dubbed as something 被戏称为……，被冠以……称号

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