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The Office ‐ Presentation Series 9 ‐ Summary and 
Conclusion (C0295) 
Mr. Ford: Right everyone. I apologize that I can’t show
you the marketing campaign today, but next week you will
all have the opportunity to see if for yourselves, and I have
no doubt that you will be impressed. Let me wrap up the
presentation by summarising my key points.
Mr. Ford: As I mentioned at the outset, 2010 represents a
key year for Alpha computers. The recession is hopefully
behind us. It is clear to everyone in the computer industry
that demand is booming, especially in the developing
markets.
Mr. Ford: If we are to succeed in this ultracompetitive
field then we really need to push forward and offer our
customers products that meet their needs on all levels. As I
hope I have illustrated, the x420 represents the kind of
computer that can really satisfy those needs.
Mr. Ford: I gave you an idea of the kind of revenue we
expect to hit in 2010 with the new x420 range, and believe
me, this is really just the beginning. Once we establish the
x420 in the market we have plans to continue to expand
our range with ever more revolutionary and impressive
products.
Mr. Ford: Alpha computers is dedicated to innovation and
improvement. I really see no limit to our potential as long
as we stick to the principles I stressed earlier: quality,
excellence and service.
Mr. Ford: Before we move on to the Q and A section I’d
really like to leave you with a quote that really sums up
everything that we’ve discussed today, and hopefully it
will provide you with the same inspiration that it gives me.
Mr. Ford: As the great Henry Ford once said ” Quality
means doing it right, when no one is looking” Well, in fact
our customers are looking; they are looking for
us to lead the way and to give them the quality that our
competitors cannot. We cannot let them down!