Market Tidbits 2: COVID-19 stimulated the Stay-at-home Economy in China

Market Tidbits 2: COVID-19 stimulated the Stay-at-home Economy in China

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The Stay-at-home Economy is a series of consumption and commercial activities carried out by people at home, such as online shopping, entertainment, work, education, and fitness.The expression of Zhai people (宅人群) refers to men and women who depend on the internet to meet their daily needs without leaving their homes. They are usually keen on online videos, games, and animation. During COVID-19, most Chinese people lived the Zhai lifestyle. Thus, the Zhai economy has expanded.

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