1. Propaganda:Propaganda is communication that is deliberately designed by one group in society to influence the attitudes and behaviour of others. It often uses symbolism and rhetoric and appeals to the emotional and irrational aspects of our sensibility.
2.Harvard Kennedy School: Harvard Kennedy School is one of the top public policy schools in the world,which mission is to improve public policy and leadership so people can live in societies that are more safe, free, just, and sustainably prosperous.
3.Public Policy: Public policy is normally thought of as government action to address some problems. The central focus is who get what, when and how. It is basically a course of government action or inaction taken in response to social problems.
4. Agenda-setting: Agenda-setting is a kind of news management strategy which tells how the news is reported to the public,it decides what is on the front page of the newspapers or leading item on the news.It cannot tell you what to think,only what to think about.