part2- 43 市场调查报告

this lesson has so many long sentences that it's difficult for me to understand.i'm deeply upset now.

what we can take from this./if we want our customers to contribute to our websites,we need to:become trustworthy,make our customers confident.design an easy and quick way for them to contribute,give clear guidance on how to contribute.

so we asked our customers why they don't contribute.we categorized their answers into 4 main areas ,which you can see here on slide 4.2./they include,i don't trust the internet.i don't feel confident in what i'm saying.i don't have time to contribute.i don't understand how to contribute.

market research/the research i'm going to talk about today is about our customer's experience of the internet./our customers range in age from 18 to over 65./the majority of our customers do go online on a daily basis.80% of our customers say they browse but do not contribute to discussion.

perhaps unsurprisingly,80% of our customers say they browse but do not contribute to discussions,ask questions or participate in anyway./in a wed 2.0 world where social media websites run rampant,many websites rely on their users to contribute in some way.

as you know,we've invested a lot of money in putting together a new cutting edge website for our customers.so the research i'm going to talk about today is about our customer's experience and understanding of internet.

the money spend on clothing has more than doubled during these 5-year period./ money spend on entertainment shows a 3-fold increase.the decrease in money spent on food implies the cost of food has gone down./the conclusion i would draw from the table is ....

what we can take from this is.../today i'm going to take to you about the market research we've done recently./it's on the changes in people's daily expenditures during the past 5 years./

we asked our customers why they don't contribute./we categorize their answers into 4 main areas. if we want our customers to contribute to our website,we need to ...