The Rising Demand in Health Care Products by Chinese Consumers

China’s GDP has grown 30x from 1990 to 2017, and the annual per capita income of urban households has increased 22x within the past 27 years. Chinese consumers have a lot more disposable income to spend and their needs and purchasing behaviors have evolved. On the other hand, China’s population structure has changed with the aging population ratio growing rapidly. The population of 60-year old and above reached 220 million in 2015, counted as 16.1% of the total population. This has created tremendous opportunities in healthcare products and services that can slow down the aging process, reduce the health impact from aging, maintain and improve health condition, and keep a good quality of life. The 505 Group is a Chinese enterprise has focuses on this segment since 1988 and has built a well-known consumer brand in China. 

Let’s hear from Lily Dong who is in charge of the overseas market to share her observations of the demand and trend in China’s healthcare product market.